Saugeen Connects SSUP Comes to a Seasonal Close With 47 Businesses Launched

The Saugeen Student Start-Up Program (SSUP), launched in 2019 by the Saugeen Connects Partnership, continues to empower young entrepreneurs across the region. This initiative, led by Brockton, Hanover, Minto, Wellington North, and South Bruce, in collaboration with the Saugeen Economic Development Corporation (SEDC), provides students in Grades 6-12 with the opportunity to start their own businesses during the summer holidays. The program offers both financial support and hands-on training, helping participants develop entrepreneurial skills that will benefit them for years to come.

After a very successful 6th summer, Saugeen Connects wishes to thank the sponsors,
participants and contributors who made this summer’s 2025 Student Start-Up Program possible! SSUP is a funding program aimed at providing the school-aged youth in the Saugeen Connects catchment area, with an opportunity to develop the skills, confidence, and entrepreneurial mindset required to operate a small business. SSUP provides the youth with start-up funding, soft-skills and business training, enabling them to operate successful summer businesses.

Program participant Cash DeBlock, founder of Cash’s Campfire Starters, shared, “I learned
how important it is to put yourself out there, even if it feels a bit scary—that’s how you get
discovered.” Fellow entrepreneur Daelyn Darian, who launched Grey Bruce Cinematics,
added, “I plan to continue this business as long as I can. Even if it doesn’t succeed, I know I’ll be involved in entrepreneurship for the rest of my life.” This year, 50 local youth launched 47 businesses offering a diverse mix of products and services, including handmade jewelry, organic produce, and fresh flower arrangements, as well as auto detailing, lawn care, hair styling, babysitting, tutoring, drone filming, and other innovative ventures!

The program hosted …
4 youth from the Township of Wellington North,
15 youth from the Town of Hanover,
21 youth from Town of Minto region,
5 youth from the Municipality of Brockton,
5 youth from the Municipality of South Bruce

The Saugeen Connects committee shared: “As we celebrate our 6th year, we extend heartfelt thanks to the sponsors who make the Saugeen Student Start Up Program (SSUP) possible. Your generous support has provided aspiring youth with meaningful opportunities, resources, and encouragement. Your dedication to education, innovation, and community growth is deeply valued and continues to shape a brighter future. Thank you for being a vital part of the success stories emerging from SSUP.”

Visit Saugeen Connects to find out more about our sponsors and this years businesses!